For site owners, the main goal is to maximize profits from their activities. To accomplish this goal, it is necessary that site traffic is high and stable. But in some cases not the number of people who visited the page is important, but their activity. For the successful functioning of the system, it is necessary for a person to perform any actions: buy a product, order a service, register, take part in a survey or receive information about the activities of a company. To increase traffic and promotion in the network, there is a traffic promotion service, the algorithms of which are most effective in achieving the ultimate goal of promotion.
Effectiveness of the method
Such SEO promotion is beneficial and as efficient as possible when a site represents a large organization, for example, a store, for which not only attendance is important, but mainly activity. When profit depend on the actions performed by visitors, it is important to attract the target audience, people who are ready to use the proposals of this organization.
Promotion will also be quite effective if the page has not yet been advanced and has a low rating. Traffic increasing in this case will also be fast and successful.
However, if the subject of a page is specified insufficiently, this type of promotion will probably not be the best option. The same happens in cases when it does not matter whether the action was performed or the visit was accidental.
The meaning and ways of work of the method
The main point of traffic promotion is to attract not just occasional visitors, but target customers of the site. In order to implement this algorithm, it is necessary to know and understand the direction of activities of the customer’s company. This is important for compiling a list of key words, which will be the most convenient and familiar to users and will have a fairly high level of quality in terms of efficiency. Promotion in this way considers all the nuances, competition, and popularity of the services provided, goals and methods of achieving them.
For the greatest efficiency of the algorithm, the subject and focus of the activity of site need to be studied in details. Based on the information obtained in the process of studying, a circle of potential customers is formed. Next, a system of key requests is being developed aimed at attracting people. The number of keywords is usually very great and is measured in thousands. All of them are designed to cover the widest possible range of potential clients and at the same time not to leave the established course of focus. Such requests attract only profitable, useful and active clients. In this way, there is an increase in the number of active users, and the page is in the top results of search engines.
The quantity of used keywords should be as large as possible; the breadth of variations allows to foresee a variety of search options for all types of potential users of the site.
The cost depends on the number of buyers that applied to the customer. At the same time, a considerable benefit lies in the fairly cheap cost of each transition, and with an increase in their number, the price does not increase. Quantitative and qualitative indicators of used key queries do not affect the price.